The Department of Marketing and Communication is a highly acclaimed, dynamic and forward looking department. Its commitment to stay at the forefront of developments in research and education and to operate as a centre of academic excellence is manifested in the significant research output of the faculty and the professional success of its graduates. The department equips students with high quality scientific training and multifaceted skills. Students acquire advanced knowledge in the fields of marketing and business communication along with a solid basis on business administration and economics.
Professor, Vlasis Stathakopoulos.
The Department of Marketing & Communication committed to stay at the forefront of developments in research and education, updates its curriculum and offers a new study program in the academic year 2016-2017. To obtain a degree students have to successfully complete fourty (40) courses, thirty (30) mandatory and four (4) mandatory courses of the chosen specialization and six (6) electives. The new specializations offered in the 4rth year of studies are: "International Entrepreneurship and Innovation", "Business Administration and Human Resource Management" , "Business Analytics", and "Digital Marketing".
The Department of Marketing & Communication organizes a research seminar addressed to PhD students and Faculty of the University, with Professor Bulent Menguc, Marketing Professor at Kadir Has, Istanbul,Turkey. The seminar will take place on 28 March 2016, in room 701, Posgraduate Studies Building, Evelpidon 47A & Lefkados 33, 15.00-18.00 and is entitled: "Service Employee Engagement: Solutions for Decline".
Professor George Baltas received an award from the Yale School of Management and The Aspen Institute Business & Society Program. The Faculty Microgrant Program was launched during the 2015 Aspen Institute's Business & Society International MBA Case Study Competition. In an effort to increase the number of students who are exposed to the case study after the competition is complete, the Faculty Microgrant Program awards 5 Faculty members from the 25 participant MBA programs, for their time and effort to determine how best to integrate the case study into future teaching on campus.